No matter how you slice it, video is the way to go both for content creation and marketing.
From www.Wyzowl.com/video-marketing-statistics/?past_survey come this overwhelming numbers:
89% of video marketers say video gives them a good ROI.
83% of video marketers say video helps them with lead generation.
87% of video marketers say video has increased traffic to their website.
80% of video marketers say video has directly helped increase sales.
95% of video marketers plan to increase or maintain video spend in 2020.
85% of businesses use video as a marketing tool.
66% of consumers prefer watching a video to reading about a product.
84% of people say they’ve been convinced to buy a product or service by watching a brand’s video.
75% of consumers decided not to buy a product because the video voiceover annoyed them. An informal and chatty tone is preferred by 83% of consumers.
Animoto, a Blog of video trends that can be found in https://animoto.com/blog/news/social-video-trends-marketers-2020 contriubutes the following numbers:
91% of marketers are satisfied with the ROI of video marketing on social media.
96% of marketers having placed ad spend on video.
The Content Marketing Institute’s findings are similar.
71% of B2B marketers use video marketing.
66% of B2C marketers use video marketing.
According to Google, YouTube reaches more 18- to 49-year olds in an average week than all cable TV networks combined.
Watch time for adds of shopping-related videos grew in the U.S. by more than 5X over the past 2 years.
More than 55% of shoppers use online video while actually shopping in a store.
54% of consumers want to see more video content this year.
According to Social Media Examiner, 80% of marketers are creating videos that are 3 minutes or less.
Vidyard’s research shows that the average retention rate for videos across the board is 52%, but the amount of time people will spend watching your videos depends on how long they are.
.TUBE, the domain name that means Video
Just like .COM defined a generation of the Internet, that where texts, pictures and sounds were the preferred media. .TUBE will define the next generation, where Video is the means of communication. A .TUBE video tells the world that what they are going to find when they enter that site is Video.
Users will realize that video platforms are good receptacles of videos, but that they will require additional tools to present, promote and monetize their video content. .TUBE is orking diligently towards that and soon it will unveil a powerful tool to present, promote, distribute and monetize your video content, so stay tuned.
In the mean time remember how to Brand yourself as video as easy as 1,2,3
1) Register a .TUBE domain name and tell the world you mean video
2) Redirect your . Tube domain to your Youtube channel and make it easy to access from anywhere
3) Use the links.tube tool to create smart short links to each of your videos And finally
4) Become a Member of the #TubeCrew where we will work to increase the footprint of your videos and where your personal video brand will be promoted and amplified